Each employee was responsible for managing up to 15 different pseudos. Firstly, it was intended to coerce genuine members who had registered for free into paying a membership fee, in order that they could respond to the messages which they had received.

Secondly, it was to dissuade paying members from cancelling their monthly subscriptions: the pretence would sometimes continue for months, until the victim put too much pressure on the employee for a real-life meeting, at which point the pseudo would use one of several previously-prepared strategies for discontinuing the interaction.

I couldn't believe my eyes so a huge kiss was on the cards!

After I spotted David's profile on the site, I decided to get in contact.

and focused on buying appropriate keywords on Google Ad Words for a dating website.

They simultaneously worked on building a large database of members in order to launch a private label platform to be used by affiliates and partners in building their own individualised dating websites.

The attraction was mutual: David said he was instantly drawn to my "striking" eyes!

After a week of communicating, we met up in March 2010 and quickly fell in love.